Communication for Management : Teaching and Research in Indian B-Schools

Contents: Theme address/M.M. Monipally. 1. Teaching business communication at business schools : the way forward/M.M. Monippally. 2. Value creation through effective communication/A.T. Raman. 3. Teaching persuasive communication: reflections on an experimental course for students of management/M.M. Monippally, S. Pathak and S. Patra. 4. Business communication : a paradigm shift in pedagogy, delivery, evaluation and feedback/P.S. Bajaj and M. Gupta. 5. Leadership communication : decoding the mystique/Neerja Pande. 6. Communication for management : teaching and research in the international context/Abha Rishi. 7. Gender difference in the use of FTAs when reporting incidents of UI : an Indian study/Esha Patnaik and Asha Kaul. 8. WAC: a teacher\'s perspective/Niraj Kumar. 9. Reflections on communication and extension courses for forest and natural resource management/K.N. Krishna Kumar. 10. Teaching, presentation skill : evaluation of assessment parameters in a class room setting/Payal Mehra. 11. An "open eye and ear" approach to managerial communication/Sharmila Subramanian. 12. Teaching communication courses in business schools : a need of the hour/Roshan Lal Raina and Pankaj Priya. 13. An evaluative study of \'business communication\' courses taught in leading US/UK/European business schools : a proposal/Roshan Lal Raina. 14. Technology implications in professional communication/Susheel Chhabra. Index.

"This edited volume contains select papers by distinguished b-school academics in the area of \'Business Communication\'. The papers were presented in the National Conference on "Communication for Management: Teaching and Research in Indian B-schools", organized by the Lal Bahadur Shastri Institute of Management, Delhi during March 7-8, 2006. The papers, while highlighting the significance and nuisances of \'communication\' in the corporate context, provide a comprehensive overview of the course content, readings, pedagogy, evaluation parameters and feedback mechanism that ought to be evolved and adapted by the instructors handling this course. The objective is to facilitate teachers create awareness among bright young management professionals about the niceties of the world of communication, which, in turn, would help them hone them and reach the top. Some insights into research agenda in the area is another attraction for all interested academics and professionals."