Fundamentals of Business: Principles and Practice

"Understanding the business processes and principles is integral to the practice of good management. The focus of this book is to develop a coherent knowledge of the principles and practices of modern business management processes with an emphasis on applications.

Key features:

— Based on Indian experiences with focus on building a strong foundation for management studies
— Covers principles and practices in the present global business environment
— Includes topics on specialized management subjects like operations, human resource, finance, marketing and strategic management
— Total Productive Maintenance discussed in detail in this new edition
— Emerging concepts of management explained."