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Fundamentals of Entrepreneurship

AuthorPawan Sharma
PublisherLakshay Publication
Publisher2010
Publishervi
Publisher226 p,
ISBN8187818840

Contents: 1. Meaning of entrepreneurship. 2. Entrepreneur. 3. Social responsibility of entrepreneur. 4. Entrepreneurial motivation factors. 5. Entrepreneurship development programme meaning, object, importance and achievements. 6. Factors contributing to the entrepreneurship. 7. Women entrepreneurship--opportunities and problems. 8. Business opportunity. 9. Project planning. 10. Entrepreneurial behaviour. 11. Project report. 12. Preparation of preliminary projects report. 13. Detailed project report. 14. Sole trading. 15. Partnership. 16. Organisation of co-operative societies.

By entrepreneurship, we mean, the ability to bear risks and uncertainties, and try to gain specialisation from/through it. It would not be an exaggeration to say that entrepreneurship in common terms : entrepreneurship is the ability and tendency to bear risks and uncertainties.

The present book entitled Fundamentals of Entrepreneurship discusses all the aspects of entrepreneurship. The text are arranged in a lucid form and written in a simple colloquial English language. (jacket)

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