Modern Business Environment : Changes and Innovations

Contents: Preface. Introduction. I. Change and innovation in modern business: 1. Advantage India : excellence through change and innovation/Veena K. Arora. 2. Changing definitions/Pawan Kumar Taneja and Pavitar Parkash Singh. 3. Living with "change" : a strategic perspective/Khushdeep Dharni. 4. Harnessing innovation for strategic competitive advantage/Manju Nair. 5. Mantra for change/Pavitar Parkash Singh, Sarbjit Singh and Deepak Gupta. II. Financial changes and innovations: 6. Financial innovations/A. Mustafa. 7. New financial derivatives/J. Raja. 8. Financial innovation : Indian derivative market/Pallavi Dawra. 9. Corporate disclosure in changing environment/R.L. Behl. 10. Innovations in stock market/R.K. Gupta and A.K. Vashisht. 11. Indian corporate securities market : emerging trends/G.S. Batra and Mahesh Joshi. 12. Capital market reforms : changing organizational structure of stock exchange/Pawan Kumar Taneja and Rajesh Marwaha. 13. Emerging challenges in Indian public banking/Harpinder Kaur Gill. 14. Financial services in the Indian banking sector : emerging dimensions/Narinder Kaur. 15. Scope of BPO in financial sector/Shweta Kapoor and Cheenu Garg. III. Marketing changes and innovations: 16. Marketing innovations in 4X4 SUV marketing/Sunil Pevekar and K. Elangchezhian. 17. Innovations in marketing : a case study of rural markets/Arunesh Garg and Gautam Bansal. 18. Marketing innovation/Sapna Hooda. 19. Customer relationship management/Shafali Nagpal and Ashvine Sharma. 20. Managing change with CRM/Irrenpreet Singh Sanghotra. 21. CRM : issues in implementation/Pavitar Parkash Singh and Parampreet Singh. 22. Challenges customer satisfaction in the globalize era/B. Balamurugan and J.P.S. Kirubakaran. 23. TQM : a technique to manage quality/Rajinder Kaur and Rajwinder Singh. IV. Technological changes and innovations: 24. Management of technological changes/Kalyan Kumar De. 25. Technological innovations/Anshu Dhansoia. 26. India's information technology sector : contribution to broader economic development/Ruchi Goyal and Samarjeet Kaur Sandhu. 27. From E-Commerce to M-Commerce : fire of wireless technology/Pankaj Madan and Gagan Varshney. 28. Supply chain management in E-economy : a value chain perspective/D.K. Aggarwal and Sandhir Sharma. 29. E-learning : an emerging dimension/S.H. Abbas Mehdi. 30. Develop own E-Business strategies for future growth/Mahesh Kumar Sharma. 31. Technological innovation and the education industry/Sanket Vij, Anju Gakhar and Anil Vashisht. V. Human resource changes and innovations: 32. Managing challenges of change and innovation through human resources/G. Subramanian. 33. HR innovation : the key to success and survival/Sukhjinder Bath. 34. Changes and innovations in human resource management/Nirmala Devi. 35. HR innovations in the Indian corporates/Sandhya Mehta. 36. Handling change--the HR perspective/Aparna Raj and A.K. Saxena. 37. HR innovative strategies : a new paradigm shift/Anupam Bhaskar and Shilpa Bhaskar. 38. Job sculpting--the new HR mantra of recruiting and retaining the talent/Pranali Zodape. 39. Innovations in employee development/Hitesh Vashisht and Munish Sharma. Select bibliography. Index.

"We are living in very exciting times. Indian economy is now prepared for a steady, significant growth in the coming two decades. Goldman Sachs global economic power study has clearly brought into focus the likely economic power shift the current G-6 led by USA to the emerging large economies of Brazil, Russia, India and China (BRIC) during the next fifty years. As per the forecast, India will become not only the third largest economy but also the fastest growing.

The challenges of change are multi-faced and rate of change is very fast. Only those industries and organizations are going to survive and grow in future which will be able to proactively respond and adjust to new circumstances. For this purpose business manager must firstly understand what are various kind of changes going on and what the innovative strategies are followed by other business houses in the given circumstances, then only he can proceed for his future course of action.

The topics covered under this book relate to whole range of changes and innovations taking place in all spheres of management such as changes in human resource management practices, marketing management practices, financial management and technocrat management in the modern business environment. The present volume, it is hoped, will be of great use and benefit to researchers, practitioners, policymakers, present and future managers and executives and of course students." (jacket)