Practical Salesmanship : A Series of Sixteeen Lectures

Contents: 1. What selling is, and what it is not. 2. Qualifications needed for selling. 3. Qualifications needed in selling for resale. 4. Qualifications needed in selling specialties. 5. Loyalty as an asset to a salesman. 6. Weakness which retard advancement. 7. Vital success qualities to be developed. 8. Value of resourcefulness in sales success. 9. Why close adherence to policy pays. 10. Sentiment in selling. 11. Preparing for the sale. 12. The mechanics of selling. 13. Getting the order. 14. How to make good on your job. 15. Winning promotion. 16. The etiquette of salesmanship.

"This book is the result of the author's own experiences as a sales man. In this book the author shares his secrets of a successful sales man with the fellow readers. All what is important for a good sales man moreover a successful one has been described in this book with all the fine details." (jacket)