Production and Marketing of Horticultural Crops in North East India

The book contains an analytical study of marketable and marketed surplus of Horticulture crops, and its marketing and selling behavior in the State of Nagaland. The focus of the book is on marketing channels, marketing cost and margin, producer's share, difference in price and the constraints faced by different stakeholders in marketing of the surpluses. Both primary and secondary datas were used in the study. The book has been presented in six chapters. Chapter I discusses concept and definition, status of horticulture in Nagaland, problems statement, literature appraisal, research questions, and objectives along with tools and techniques. Second chapter covers the profile of the study area. Chapter three brings an account on area and production, marketable and marketed surplus, and the regressions. In the fourth chapter marketing cost, marketing margin and price spread are been discussed systematically. Further selling behaviour, constraints faced by farmer-producers in production, financing and marketing, and the problems confronted by market intermediaries are well covered in chapter five. The final chapter gives the summary of the book with some policy implications of the subject matter.