Project Planning and Control
Contents: Preface. 1. Project planning: an introduction. 2. Project appraisal. 3. Faculty location and layout planning. 4. Project financing. 5. Network techniques. 6. CPM and PERT. 7. Fundamental concepts of network model. 8. Cost control process. 9. Financial globalisation. 10. Investment planning. 11. Project control system. 12. Project time and cost overruns. 13. Materials management. 14. Quality description. 15. Engineering in quality control. Bibliography.
"Product planning and development facilitate the profitability and growth of business. Development of new products enables a business to face competitive pressures and to diversify risks. Product is the most important constituent of marketing mix. Finding and meeting the needs of customers is the key element in a successful marketing strategy. New product development has become all the more important in the modern world characterised by technological change and market dynamics. New product development brings opportunities but also involves heavy commitment of finance, technology and even emotional attachment. New product decisions are necessary as well as costly. Many new products fail causing ruin to business firms.
Product development is a continuous and dynamic function. Continuous adjustments and improvements in the product are necessary to minimise costs of production and to maximise sales." (jacket)