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Tourism Corporations Management : Performance and Evaluation

AuthorB.S. Yadav and Upasana Sharma
PublisherShree Pub
Publisher2010
Publisherxii
Publisher316 p,
Publishertables
ISBN8183293518

Contents: Foreword. Preface. 1. Introduction. 2. Importance and growth of tourism industry in India. 3. Organisational structure and activities of the corporations. 4. Project planning management state tourism development corporations. 5. Financing policies of H.T.C. and P.T.D.C. 6. Performance evaluation of H.T.C. and P.T.D.C. 7. Comparative analysis of the performance evaluation of H.T.C. and P.T.D.C. 8. Conclusion and policy measures. Bibliography.

“Tourism is recognized as a major global service industry governed by the laws of supply and demand. Tourism has advanced as commitment to general development. The tourism sector of the economy contributes towards foreign exchange reserves, creates income and employment opportunities, particularly in remote and backward areas, strengthens national integrity and promotes international understanding y intensifying socio-cultural exchanges among people from different regions and countries. Thus, tourism touches not only the economic fabrics of the society but also has deep rooted effects on social norms and moral values.

This book presents a comprehensive view of importance and growth of tourism industry in India. Concerted and vigorous efforts have also been to highlight the project planning management, organisational structure and activities, financing policies and performance evaluation of State Tourism Development Corporations. A detailed analysis of effective suggestions and suitable policy measures to improve and strengthen the performance of the corporations has also been made in the present study.” (jacket)

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